Build your own client acquisition system with AI
Start from scratch or improve the business you already have. Learn to build your site, communicate your offer and set up the acquisition and follow-up of potential clients using the methods, templates and community accompaniment of Gonzalo and Carla.
Starts
January 18, 2027
Launch price
20 USD per month
Outside the launch, the expected monthly price is 100 USD.
Ten steps to build your own system
You build with AI, step by step. Click any step to see how you work it with your assistant.
Your AI assistant
Home-visit physiotherapist
Define the offer and the client
Conversations are illustrative use simulations, not guaranteed results.
Six pieces that form your system
A clear offer
A paragraph that defines you and anyone can understand.
A contact-oriented site
Pages that lead to action, not endless reading.
An acquisition strategy
The channel that fits you and how to work it without scattering.
A follow-up system
Every enquiry has a place, a status and a next step.
Automations for the repetitive
What you do twenty times a month, you do once well and it repeats itself.
A measure-and-improve process
Four numbers you decide to watch and how to adjust them without noise.
Everything flows through your AI assistant
The pieces do not live apart. You learn to connect them so information flows between your offer, your site, acquisition, follow-up and measurement.
Offer
What you sell and to whom
Website
Where they find you
Acquisition
How you reach them
CRM
Where you order the relationship
Communication
How you build trust
Data
What you watch to decide
External tools (CRM, email, advertising) are contracted separately. In the program you learn to configure them for your case.
Every decision is recorded
Working with AI without history is starting over every time. You learn to write down what you decide, why, with what data and what result. Your assistant can retrieve it next conversation.
Illustrative simulation. History requires setup and manual follow-up.
Your assistant · with history
One enquiry, four states
This is how an enquiry moves in the system you learn to configure. Tools are chosen for your case.
Pipeline
Activity
An enquiry comes in by WhatsApp
Mon 09:12 · "Interested in the 6-week plan"
Logged with source and data
Source: Instagram · Lead #482
Your assistant qualifies it
Real interest · Bilbao area · evening availability
Next action scheduled
Call tomorrow 18:30 · auto reminder
Illustrative simulation. Real flow depends on the tools you configure.
Program and community
Full program access
The 13 areas, with material and resources to work them.
Content updates
New versions and materials as the program evolves.
Templates, skills and resources
Based on how we work, ready to adapt.
Active community
A space to share progress, questions and learning.
Gonzalo and Carla participate
We answer questions in the community. We do not promise fixed response times.
The subscription includes the program and the community. It does not include external software subscriptions (ChatGPT, Claude, CRM, domain, advertising) nor individual consulting services.
Two starting points
You start with a project
You have an idea or a proposal in mind. You want to build the business without losing months testing what does not work.
- Validate demand before investing
- Build a minimal but well-done site
- First measurable acquisition channels
You already have a business
You have been working for a while and want to improve acquisition and follow-up without reinventing what already works.
- Order the enquiries already coming in
- Add channels you are not working
- Measure and adjust with real data
Each person adapts what they learn to their sector and starting point. It is not a single-niche program.
A manageable business, by choice
We draw inspiration from Company of One: building a business that pays attention to profitability, autonomy, time and costs. It does not mean working alone nor prevents forming a team. These are concrete decisions.
EchoRoute Academy is not affiliated with the author of the book Company of One.
01
What you sell
Keep the offer focused on what you do best.
02
What you automate
Repetitive yes, critical decisions no.
03
How you organise
Bounded time so the business does not eat your life.
04
How much you grow
As far as you keep margin, control and time.
What you can do with the templates and resources
Research demand
Understand what your client actually looks for before investing.
Prepare a website
Structure, copy and forms with judgment, not empty templates.
Organise contacts
Simple pipeline with clear rules for each stage.
Create content
Drafts in your tone, ready to review and publish.
Analyse results
A four-metric dashboard and how to read it.
Record decisions
What worked, what did not and why, in a format you can re-read.
We do not promise fixed savings or hours freed: they depend on each case.
Gonzalo and Carla

Gonzalo Castro
Business strategy, acquisition and systems
Director of The Funnel Box, a digital marketing and AI consultancy with clients in Spain, Mexico and Argentina. He has spent years helping entrepreneurs and companies set up acquisition systems that can hold.

Carla Fresch Pons
Communication, positioning and content
She works on communication and brand positioning. She leads the editorial positioning of EchoRoute, along with accompanying entrepreneurs in clear communication and content creation.
EchoRoute is their project: they build their businesses while crossing the world in a Tesla. The journey gives context. You do not need to travel nor want to be a digital nomad to join.
Thirteen areas
The structure of the program. Each area has material, templates and resources you work in your own order.
Everything you may want to know
Yes. The program is built to start from zero step by step. You start by defining what you sell and to whom, and build the rest.
Your own system, tailored to you
EchoRoute Academy teaches you to build and sustain your own AI-powered acquisition system. We accompany you in the community, but the decisions are yours.
Launch price: 20 USD per month · Starts: January 18, 2027
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