EchoRoute Academy · International online program

Build your own client acquisition system with AI

Start from scratch or improve the business you already have. Learn to build your site, communicate your offer and set up the acquisition and follow-up of potential clients using the methods, templates and community accompaniment of Gonzalo and Carla.

Starts

January 18, 2027

Launch price

20 USD per month

Outside the launch, the expected monthly price is 100 USD.

The path

Ten steps to build your own system

You build with AI, step by step. Click any step to see how you work it with your assistant.

Your AI assistant

Home-visit physiotherapist

1/10

Define the offer and the client

Conversations are illustrative use simulations, not guaranteed results.

What you build

Six pieces that form your system

01

A clear offer

A paragraph that defines you and anyone can understand.

02

A contact-oriented site

Pages that lead to action, not endless reading.

03

An acquisition strategy

The channel that fits you and how to work it without scattering.

04

A follow-up system

Every enquiry has a place, a status and a next step.

05

Automations for the repetitive

What you do twenty times a month, you do once well and it repeats itself.

06

A measure-and-improve process

Four numbers you decide to watch and how to adjust them without noise.

Connected business

Everything flows through your AI assistant

The pieces do not live apart. You learn to connect them so information flows between your offer, your site, acquisition, follow-up and measurement.

You · AIYou + your AIChatGPT · Claude

Offer

What you sell and to whom

Website

Where they find you

Acquisition

How you reach them

CRM

Where you order the relationship

Communication

How you build trust

Data

What you watch to decide

External tools (CRM, email, advertising) are contracted separately. In the program you learn to configure them for your case.

Decisions and history

Every decision is recorded

Working with AI without history is starting over every time. You learn to write down what you decide, why, with what data and what result. Your assistant can retrieve it next conversation.

Illustrative simulation. History requires setup and manual follow-up.

Your assistant · with history

Which channel is giving the best opportunities this month?
T
IA
Looking at the last 30 days: organic Google brought 14 enquiries and you closed 3. Instagram brought 22, you closed 1. Word of mouth brought 6, you closed 4. If we measure by cost per client, word of mouth is the most profitable, organic Google is still good and Instagram advertising is expensive. Before lowering it, check if something changed in the ad or the form.
I pause it for a week and we see.
T
IA
Decision saved: Instagram paused Oct 10 to 17. I review on the 18th with you. If total enquiries drop, we resume. If they hold, the pause is permanent and we move that budget to structured word of mouth.
Follow-up, inside

One enquiry, four states

This is how an enquiry moves in the system you learn to configure. Tools are chosen for your case.

Pipeline

01In
02Logged
03Qualified
04Next action

Activity

  • An enquiry comes in by WhatsApp

    Mon 09:12 · "Interested in the 6-week plan"

  • Logged with source and data

    Source: Instagram · Lead #482

  • Your assistant qualifies it

    Real interest · Bilbao area · evening availability

  • Next action scheduled

    Call tomorrow 18:30 · auto reminder

Illustrative simulation. Real flow depends on the tools you configure.

What is included

Program and community

Full program access

The 13 areas, with material and resources to work them.

Content updates

New versions and materials as the program evolves.

Templates, skills and resources

Based on how we work, ready to adapt.

Active community

A space to share progress, questions and learning.

Gonzalo and Carla participate

We answer questions in the community. We do not promise fixed response times.

The subscription includes the program and the community. It does not include external software subscriptions (ChatGPT, Claude, CRM, domain, advertising) nor individual consulting services.

Who it is for

Two starting points

You start with a project

You have an idea or a proposal in mind. You want to build the business without losing months testing what does not work.

  • Validate demand before investing
  • Build a minimal but well-done site
  • First measurable acquisition channels

You already have a business

You have been working for a while and want to improve acquisition and follow-up without reinventing what already works.

  • Order the enquiries already coming in
  • Add channels you are not working
  • Measure and adjust with real data

Each person adapts what they learn to their sector and starting point. It is not a single-niche program.

Company of One

A manageable business, by choice

We draw inspiration from Company of One: building a business that pays attention to profitability, autonomy, time and costs. It does not mean working alone nor prevents forming a team. These are concrete decisions.

EchoRoute Academy is not affiliated with the author of the book Company of One.

01

What you sell

Keep the offer focused on what you do best.

02

What you automate

Repetitive yes, critical decisions no.

03

How you organise

Bounded time so the business does not eat your life.

04

How much you grow

As far as you keep margin, control and time.

Practical value

What you can do with the templates and resources

Research demand

Understand what your client actually looks for before investing.

Prepare a website

Structure, copy and forms with judgment, not empty templates.

Organise contacts

Simple pipeline with clear rules for each stage.

Create content

Drafts in your tone, ready to review and publish.

Analyse results

A four-metric dashboard and how to read it.

Record decisions

What worked, what did not and why, in a format you can re-read.

We do not promise fixed savings or hours freed: they depend on each case.

Who creates it

Gonzalo and Carla

Gonzalo Castro

Gonzalo Castro

Business strategy, acquisition and systems

Director of The Funnel Box, a digital marketing and AI consultancy with clients in Spain, Mexico and Argentina. He has spent years helping entrepreneurs and companies set up acquisition systems that can hold.

Carla Fresch Pons

Carla Fresch Pons

Communication, positioning and content

She works on communication and brand positioning. She leads the editorial positioning of EchoRoute, along with accompanying entrepreneurs in clear communication and content creation.

EchoRoute is their project: they build their businesses while crossing the world in a Tesla. The journey gives context. You do not need to travel nor want to be a digital nomad to join.

Program outline

Thirteen areas

The structure of the program. Each area has material, templates and resources you work in your own order.

01Business model and offer
02Client and demand
03Positioning and communication
04Working environment with AI and skills
05Website
06Acquisition
07CRM and follow-up
08Automations
09Sales process
10Content and brand
11SEO and visibility
12Measurement
13Growth strategy
Common questions

Everything you may want to know

Yes. The program is built to start from zero step by step. You start by defining what you sell and to whom, and build the rest.

To close

Your own system, tailored to you

EchoRoute Academy teaches you to build and sustain your own AI-powered acquisition system. We accompany you in the community, but the decisions are yours.

Launch price: 20 USD per month · Starts: January 18, 2027

Interest list

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